Jackson Padur of Auburn Riverside eyes down the Eagle batters coming out of the bullpen. Photo by Ben Ray / Sound Publishing

Jackson Padur of Auburn Riverside eyes down the Eagle batters coming out of the bullpen. Photo by Ben Ray / Sound Publishing

Creativity is king when it comes to sports logos and mascots | Bench Talk with Ben Ray

So, what makes a good combination of logo and mascot? I think originality plays a huge factor.

Baseball is known for having some of the most unique logos and nicknames for teams across America. From the Lakeland Flying Tigers to the New Orleans Baby Cakes (RIP), Minor League Baseball has a way of entertaining fans with logos and memorabilia while also creating a fun baseball environment.

Here in Washington, we have some really creative high school and professional sports logos and nicknames. For me personally, I really enjoy the Everett Aquasox, Camas Papermakers, Lincoln Abes and the Richland Bombers.

So, what makes a good combination of logo and mascot? I think originality plays a huge factor.

Take the Lincoln High School Abes logo — they use a caricature of Abraham Lincoln with his signature top hat on with yellow eyes. But the kicker is the Los Angeles Dodgers “LA” right smack dab in the middle of the top hat.

What makes this logo great is that it is hard to find another “Abe” mascot. Credit to Tacoma School District for deciding on something original, but also not falling back on having it related to the area. I think a lot of schools try to think of something that is related to the area or just a basic animal, so when Lincoln decided on the Abes, that was a step in the right creative direction.

Camas High School went the local route, but went so specific that it benefited them in the coolest way. Camas High School gives reference to the town’s papermaking past with their “Mean Machine” logo. The paper rolling machine has eyes with a furrowed brow with the letters CHS down the side.

Like the Abes, the Camas logo and mascot are so good because you won’t find another Papermaker school around. That is what makes most logos special. There isn’t another one like it.

On a more local level, Auburn Riverside High School has deployed a new baseball hat this season with a new logo. A sleek raven head sits on the “R,” which is a different take on the Riverside logo for baseball season. Most schools in the area use primarily a letter for their logo in the school font. So it is hard to kind of decipher which ones are better than others. Renton has used the Tacoma Rainiers “R,” which is a logo that will always be easy on the eyes.

If we turn to pro baseball and just look at the teams in our Pacific Northwest region, we don’t have to go far to find amazing logos. From the Mariners High-A Aquasox frog logo to its actual blue sock logo — if anyone wondered what tree frogs socks would look like, the folks in Everett got you covered.

Even down south, there’sthe Eugene Emeralds alternate jersey from last season, the Exploding Whales. It’s a tribute to the 1970 whale that was beached in Florence, Oregon, that was disposed via dynamite.

The Emeralds’ alternate logo consisted of a whale wielding a baseball bat that is a stick of dynamite.

Logos and mascots are fun and should be unique because it creates more interest and love for a team or school rather than just the same old badge and random animal or bird. It is a lot cooler for fans to support the Papermakers or even the Ravens of Auburn Riverside, rather than a Cougar or Lion.

Ben Ray covers sports across South King County. Contact benjamin.ray@fedwaymirror.com.


Talk to us

Please share your story tips by emailing editor@kentreporter.com.

To share your opinion for publication, submit a letter through our website https://www.kentreporter.com/submit-letter/. Include your name, address and daytime phone number. (We’ll only publish your name and hometown.) Please keep letters to 300 words or less.

Jackson Padur of Auburn Riverside eyes down the Eagle batters coming out of the bullpen. Photo by Ben Ray / Sound Publishing

Jackson Padur of Auburn Riverside eyes down the Eagle batters coming out of the bullpen. Photo by Ben Ray / Sound Publishing

Lincoln Abes logo. Courtesy image

Lincoln Abes logo. Courtesy image

More in Sports

Gabby Greenwood gives a yell after her home run against Graham-Kapowsin. Ben Ray / The Reporter
Kentwood falls in district championship, named five seed for state tournament

Kentridge makes second day of district tournament for first time since 2016.

Matthew Ledbetter leads off the game in the first inning at Sherman Anderson Field. Ben Ray / The Reporter
Kentlake baseball eliminated in Mount Vernon

Falcons fall 9-3 to third-seeded Bulldogs.

Christopher Moore went six strong innings against Stanwood. Ben Ray / The Reporter
Kentlake blanks Stanwood 5-0 in state tournament opening round

Falcons win behind solid performance from Christopher Moore.

Sarah Wright struck out 17 and allowed just two hits against Kentridge. Ben Ray / The Reporter
Kentwood fastpitch wins fourth straight league title

Wright and Conks down Kentridge 7-0 with 17Ks and 2RBI at the plate.

Quay Miller taking a shot during warmups in Canada. Photo provided by Seattle Storm.
Kentridge’s Quay Miller fights for spot with Storm

Miller wrapped up her college career in March and now sets her sights on the professional level.

Dominic DesMarais on the mound against Curtis. Ben Ray / The Reporter
Kentridge baseball moves on in district tournament

Kentridge’s 1-0 win over Curtis is fueled by Dominic DesMarais, who pitched a complete game shutout.

Photo of an assistant referee. Ben Ray / Sound Publishing
Amateur refs and umpires deserve more respect | Bench Talk with Ben Ray

Imagine you show up to do a hobby that you enjoy, and other people show up and just start ripping you a new one because of a minute decision you made.

Sarah Wright does her thing in the circle for Kentwood. Ben Ray / The Reporter
Kentwood outlasts Auburn Riverside in heavyweight clash

Sarah Wright dazzles and the offense gets the job done in 2-1 win.

Vote today for the Kent Reporter's Athletes of the Year.
Vote for the Kent Reporter Athletes of the Year

The online contest runs May 1 to May 8.

Johan Zuluaga gets some love from his teammates after scoring the game tying goal. Ben Ray / The Reporter
Kent-Meridian soccer wins 3A NPSL with win over Auburn Riverside

The Royals have now won four straight to close out regular season.

Ethan Nonthaveth scores the second Kentwood goal for the Conks in a minute against Mount Rainier. Ben Ray / The Reporter
Tale of two halves for Kentwood boys soccer

Kentwood led 3-0 at halftime, but ends with 3-3 draw against Mount Rainier.

Juan Hernandez gives a scream after driving in the go-ahead run in the seventh. Ben Ray / The Reporter
Kentlake steals a win on the road — and steals top spot

Falcons defeated Lions 3-2 in an intense battle for the lead of the NPSL.